A BTS STORY GAME - CELEBRATING BTS 'ARIRANG'

BREAK THE SEAL

Follow a trail of interactive challenges through Kampong Gelam, inspired by BTS's songs, stories, and shared memories. Are you ready to Break The Seal?

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Self-Guided · 1.5–2 Hours · Kampong Gelam, Singapore

Designed by:

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WATCH THE EXPERIENCE

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STEP INTO THE UNKNOWN

An Adventure Made for ARMY

What Is Break The Seal?

Break The Seal is a self-guided, story-driven neighbourhood experience created to celebrate BTS's long-awaited comeback as a full group with their new album, ARIRANG.

Players explore Kampong Gelam by following a trail of interactive challenges inspired by BTS songs, stories, and the shared memories that bind ARMY together.

Along the route, players visit participating local businesses, discover hidden clues, and unlock the next chapter of the story. Every stop draws you deeper into the world of BTS.

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1.5–2 hours

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Kampong Gelam, Singapore

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Perfect for ARMY, families & friends

THE JOURNEY

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How It Works

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Four steps from booking to the big reveal - follow the trail and unlock the mystery along the streets of Kampong Gelam.

01

Get Your Ticket

Choose your date and book online.

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02

Start the Story

Check in at Cafe BomBom and collect your limited edition keychain.

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03

Follow the Trail

Explore Kampong Gelam and solve interactive challenges.

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04

Unlock the Finale

Complete the story and celebrate your journey with fellow ARMY.

Follow ARMY along the traiL

See the Adventure

Begin the adventure at Cafe BomBom

Take home an exclusive holographic collectible

Explore the streets with fellow ARMY

Work together to solve each challenge

Follow the trail through Kampong Gelam

Unlock memories along the way

Celebrate with the Stars

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Included With Every Ticket

break the seal Story Game

Full self-guided access to the BTS Story Game trail across Kampong Gelam, celebrating BTS's comeback with ARIRANG.

Exclusive Collectible

An ARIRANG-themed holographic collectible to remember your journey.

Limited-Edition Crossbody Bag

A limited-edition Break The Seal crossbody bag, exclusive to this launch.

WHAT ARMY ARE SAYING

JOIN THE PURPLE OCEAN.

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“Indulging my love for BTS while exploring and learning about Singapore is the teh tarik of my bora-Singaporean soul. Well done!”

Rie

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“Insightful pairings, great opportunity to explore a local neighbourhood and reflect on Bangtan at the same time!”

Jocelyn

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“I had so much fun exploring Kampong Glam, and as young ARMY, learning so much about Bangtan. The pairings were very nicely done!”

Li Ling

GOOD TO KNOW

Frequently Asked Questions

It's a self-guided BTS Story Game - a story-driven trail through Kampong Gelam that encourages players to dive deep into BTS' journey from debut to ARIRANG.

Around 1.5–2 hours, following the trail at your own pace.

Across Kampong Gelam, Singapore — the trail winds through participating local businesses in the neighbourhood.

Full access to the Story Game trail, plus an exclusive ARIRANG-themed keychain and a limited-edition crossbody bag.

No. The experience runs in your web browser, so there is no app to download or install.

Great for individuals, friends, or families — join solo or bring your crew.

We offer a flexible rescheduling policy — you can change your booking free of charge up to 48 hours before your scheduled experience. Reach out to our team and we'll help you find a new time that works.

Not at all! Whether you're a baby ARMY, a longtime fan, or simply curious about BTS, the game is designed to be enjoyable for everyone - no encyclopaedic BTS knowledge required. And who knows? By the end... you might just become one of us!

SECURE YOUR SPOT

Break The Seal

A self-guided BTS Story Game through Kampong Gelam, celebrating BTS's comeback with ARIRANG. Includes an exclusive keychain and crossbody bag.

$39

per player

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The Story Game

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Exclusive Break The Seal Holographic Charm

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Limited-Edition Crossbody Bag

Get Your Ticket

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Self-guided · 1.5–2 hours · Kampong Gelam, Singapore

Designed by: